An illustrative scenario showing how we'd approach this challenge in Dental & Medical Practices — not a claim about a specific past client.
A multi-location practice has inconsistent business listings across directories, no coordinated review generation process, and each location competing against the others in search instead of reinforcing one another.
Multi-location practices frequently make one costly mistake: listing all locations under a single Google Business Profile, or using slightly different business names per location. Both actively confuse the algorithm about which listing is authoritative for which physical address.
Standardize name, address, and phone number identically across every directory and location.
Ensure each physical location has its own correctly configured Google Business Profile.
Deploy post-appointment review requests at every location, not just the flagship one.
Report ranking and review metrics per location, since they rarely improve at the same rate.
Local SEO & Reputation Management
4–6 weeks for multi-location cleanup